How to Create a Sales Strategy

Everyone talks about strategy, but do we really understand it? There are two types of strategy-business strategy and sales strategy. Strategy, at it’s core, is “how will we accomplish our goals?”  But business strategy is very different than sales strategy. I’ll leave business strategy to the big boys-Tom Peters, Jim Collins and the rest. We’ll […]

What is Business Development Strategy?

Having a business means thinking about how you can further develop it in order to serve your customers well and maintain long-term stability. We all know that business is a world of competition, and without a good business development strategy, you might just find yourself out of the race for survival in the world of […]